LOOP
Flashlights are in general rigid but are needed at places where you might want to use space for other things. So, why not design a torch, which takes less room, looks stylish and has a tonne of uses.
Designed By Quip studio
Research and Ideation
We considered niche audiences for Loop, and zeroed to the sporty, the youthful, and the enthusiastic, and designed loop accordingly.

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